The importance of using high resolution images for printing

by creativeimagery | April 5, 2018

The importance of using high resolution images for printing

Did you email creative imagery an image and our reply was… sorry we cant use that image for printing?

The reason for this is the image resolution. When sending your artwork to printers they require all images to be 300 dpi for a quality outcome.

DPI (Dots per inch) refers to the number of ‘dots’ or pixels per each inch of a printed document. Inches, millimetres or centimetres is the actual size (either printed or scanned) of an image.

When designing files intended for offset printing, it is essential that all images in your artwork are high resolution. Have you ever seen printed material that contains pixelated or blurry images? This is often caused by incorporating low resolution images.


An example of a 300 dpi image at 100%
and a
low resolution 72 dpi image placed at 100%.


Downloading images from the internet?

First of all, if you downloaded your image from the internet without permission you risk Copyright infringement. Secondly, most images downloaded from the internet are low resolution images (72 dpi) not suitable for printing. Image resolution is the term used to describe the detail an image holds. The higher resolution means the more detail in the image.


Why Resizing isn’t the answer

All artwork design programs allow you to resize an image you are working on. But it’s important to understand why simply resizing a low resolution image will not produce a true high resolution image. When you resize and make a low resolution image larger to meet the printing specifications of 300 dpi, all you are really doing is stretching the image.

Since high resolution images are based upon the number of pixels an image contains, resizing will not create more pixels it will only make each pixel larger by stretching it. The only way to ensure perfect high quality printing of your photos and images is to start with a high resolution image.


Using Digital Cameras

Most digital cameras settings are saved by default as 72 dpi images. This is because a computer monitor only needs to display an image at 72 dpi. What looks great on your screen at 100% will not print well.

If you want to use photographs from your digital camera in your print job, you need to set your camera on the highest resolution possible. A higher resolution will mean better photos, but it will also mean that your camera can store fewer of them. Because the individual size of each photo will be larger.


If you have any questions regarding image resolution, please contact Creative Imagery on 1300 886 065 or click here to visit our website

MORE POSTS FROM THIS CATEGORY...

Improve Your Ranking – 3 Reasons Why You Need SSL

April 17, 2018

If you want to improve your ranking SSL is a must… First, let’s start with what is SSL. SSL (aka “Secure Sockets Layer”) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browser remain private. […]

READ MORE

Paying too much on your printer/copier running costs?

March 16, 2018

Thanks to Mike many of our customers have received savings of up to 70% on their overall printer running costs. Established in 1992, Coastal Business Equipment are a well established supplier of copiers and printers. Mike has 45 years’ experience in the office equipment industry. His background consists of running the service departments of 4 […]

READ MORE

Chrome browser will begin labeling sites that do not use HTTPS as “Not secure”

March 12, 2018

Starting in July 2018, the Chrome browser will begin labeling sites that do not use HTTPS as “Not secure”. This represents a significant change and many more people will encounter these Chrome warnings as a result.  Read the Chrome team’s blog announcement posted on February 8, 2018. The image below, illustrates the upcoming change: Chrome has […]

READ MORE
0
Connecting
Please wait...
Send a message

Sorry, we aren't online at the moment. Leave a message.

Your name
* Email
* Describe your issue
    Login now

    Need more help? Save time by starting your support request online.

    Your name
    * Email
    * Describe your issue
    We're online!
    Feedback

    Help us help you better! Feel free to leave us any additional feedback.

    How do you rate our support?
      Reviews ★
      Leave a Review