What is a vector graphic and what makes it important?

by creativeimagery | January 19, 2017

What is a vector graphic and what makes it important?

A vector graphic is a computer image that is created as lines rather than a series of dots. This allows it to be rotated or proportionally scaled.

Unlike JPEGs, GIFs, and BMP images, vector graphics are not made up of a series of dots (known as pixels).

Instead, vector graphics are comprised of paths, which are defined by a start and end point, along with other points, curves, and angles along the way. A path can be a line, a square, a triangle, or a curvy shape.

These paths can be used to create simple drawings or complex diagrams. Paths are even used to define the characters of specific typefaces.

Because vector-based images are not made up of a series of dots, they can be scaled to a larger size and not lose any image quality. If you enlarge up a raster graphic, it will look blocky, or “pixelated.”

When you enlarge a vector graphic, the edges of each object within the graphic stay smooth and clean. This makes vector graphics ideal for logos, which can be small enough to appear on a business card, but can also be scaled to fill a billboard.

Common types of vector graphics include Adobe Illustrator and EPS files.
File extensions: .AI, .EPS, .SVG, .DRW


When it comes to printing

Vector art is ideal for printing since the art is made from a series of curves, it will print very crisply even when resized. For instance, one can print a vector logo on a small sheet of copy paper, and then enlarge the same vector logo to billboard size and keep the same crisp quality.

A low-resolution raster graphic would blur or pixelate excessively if it were enlarged from business card size to billboard size.


Improve Your Ranking – 3 Reasons Why You Need SSL

April 17, 2018

If you want to improve your ranking SSL is a must… First, let’s start with what is SSL. SSL (aka “Secure Sockets Layer”) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browser remain private. […]


The importance of using high resolution images for printing

April 5, 2018

Did you email creative imagery an image and our reply was… sorry we cant use that image for printing? The reason for this is the image resolution. When sending your artwork to printers they require all images to be 300 dpi for a quality outcome. DPI (Dots per inch) refers to the number of ‘dots’ […]


Paying too much on your printer/copier running costs?

March 16, 2018

Thanks to Mike many of our customers have received savings of up to 70% on their overall printer running costs. Established in 1992, Coastal Business Equipment are a well established supplier of copiers and printers. Mike has 45 years’ experience in the office equipment industry. His background consists of running the service departments of 4 […]

Please wait...
Send a message

Sorry, we aren't online at the moment. Leave a message.

Your name
* Email
* Describe your issue
    Login now

    Need more help? Save time by starting your support request online.

    Your name
    * Email
    * Describe your issue
    We're online!

    Help us help you better! Feel free to leave us any additional feedback.

    How do you rate our support?
      Reviews ★
      Leave a Review